Updated: Feb 28, 2021
Google is the biggest search engine known to man. There are so many great products and benefits that Google offers. To give you a bit of background on Google. It was born September 4, 1998, which makes the company 20 years old.
Since the beginning Google has continued to redefine the internet for us. They make it better and better. Providing its users with the most up to date and accurate information. Conducting our ever search in under 1 second.
We all use Google personally, but what are the perks of using Google for your business? Let me explain.
Using Google for your business is a must. If it is not just to be found by new customers on Google with your free Google My Business listing or using a free Gmail account to communicate. But there are so many things that Google offers.
I am going to break this down for you simply and prioritize the tools Google offers.
#1 - Starting with a Gmail. Having an email address that is easy for your customers to remember and communicate with you. Google protects your email from viruses by scanning every email and attachment. Gmail is one of the most trusted email systems you can use. Get your free gmail account here.
When you sign up for a Gmail account, you also get a few other perks which includes Google Drive, Google Calendar, YouTube channel, and Google Photos. Theses are all free for you in each of your Gmail accounts.
#2 - I want to elaborate on Google Drive. This can be a resource you while working with your staff, accountant, & marketing consultants. This gives you the opportunity to create and share documents with other people. The editing is visible to all shared users at real time. You can also share PDFs, videos, pictures, & your logo. Check out your Google Drive at drive.google.com.
#3 - Next you must check out Google My Business. To be found on Google when someone searches for you, you need a couple things to be found. First is a Google My Business (GMB) listing. This is going to show your business with all of your important info, phone #, website, address, hours of operation and your customer reviews. If you did not create this for your business, you need to go to www.google.com/business to create it now. If you find that it is already created but you didn't do it. Then you need to verify the listing, this will then give you access to update the information and see the insight data. The second thing you need to be found on Google is a website. Read more about Why you need a website.