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WELCOME TO KAERAE

Google marketing
without the
agency BS.

I'm Kelsey. I run a one-person Google consultancy built on a simple idea: you deserve to know exactly what's happening with your marketing, who's doing it, and whether it's actually working.

Google Audit

Google Ads 

SEO: Search Engine Optimization

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I actually love what I do.

THE ORGIN STORY

The storytelling. The human behavior puzzle. The numbers that, when you know how to read them, tell you everything. This work genuinely makes me happy—and that matters for you.

"I treat your business like it's mine. That's not a tagline. It's just how my brain works."

I get random ideas for your website at 9pm. I'll test something new in your ad campaign because I think it could work—and I won't charge you extra for it, because that's just doing the job right. My brainstorming doesn't have an off switch. That's not a quirk. That's a feature.
 

I built their Google Ads department to 100 clients. Then I watched them do things I couldn't unsee—confusing reports designed to obscure, not inform. Clients paying thousands with no idea if it was working. Interns managing accounts while senior staff took credit. I left. And I built the opposite.
 

KaeRae Marketing launched in 2017 on one promise: I will never give you advice that benefits me more than it benefits you. I'll tell you the honest truth about what your strategy needs, even when that truth is uncomfortable. I'm not a vendor. I'm a partner—someone who's genuinely invested in what happens to your business.

WHAT KAERAE STANDS FOR

The things I actually believe
about this work.

Transparency isn't a buzzword here.

You'll always know what's happening in your account, what it costs, and what it's doing. No mystery reports. No jargon walls. If I can't explain it in plain English, I shouldn't be doing it.

A 3-month minimum — because results take time.

Google marketing isn't a light switch. I ask for 3 months because that's what it genuinely takes to see what's working and optimize from there. No long-term lock-in beyond that — just enough runway to actually deliver.

Honesty beats comfort every time.

If something isn't working, I'll tell you before you notice. If SEO takes 6–12 months, you'll hear that upfront—not after month four when you're frustrated.

Curiosity is how I get better for you.

Google changes constantly. The strategy that worked last year might not work today. Staying curious isn't a personality trait here—it's the actual job.

If any of this sounds familiar...

These are real things real clients said before we worked together. If you're nodding, you're in the right place.

WHO I WORK WITH

You're not bad at marketing.
You've just been working with people who made it harder than it needs to be.
That's fixable.

I felt like I was just writing checks and hoping something was happening.

I watched three YouTube videos and now I have more questions than when I started.

My competitor does worse work and shows up first on Google. How is that possible?

I spent $10,000 last year on marketing and I have no idea if any of it worked.

WHAT I OFFER

Here's what I do. Here's what it costs.

No confusing packages. No "contact us for pricing." Here's what I do and exactly what it costs.

ONE-TIME

Not sure if your current ads are working? Already running campaigns but feel like you're flying blind? I dig in, tell you exactly what's working, what's wasting money, and what to fix first. Honest findings. No fluff. And if you move to ongoing management after, the audit fee gets credited.

Included: Full Report + Explainer Video + 30 Min Call for Questions

Your campaigns, built and managed by me. The goal: qualified leads from people already searching for what you offer. No wasted budget, no guessing, no intern learning on your dime.

Set up a fee for creating all the campaign content
Monrhly report & meeting

PER MONTH

3-MO MINIMUM

Website SEO Strategy

The long game. We make Google fall in love with your website so you rank when people search for what you do—without paying for every click. Takes time, but when it works? It works.

Fee to get started with Keyword Research
2 fully optimized blog posts per month

PER MONTH

3-MO MINIMUM

NOT READY TO HAND IT OVER?

KaeRae Education
is the other side of this.

Some business owners want to understand the game before they pay someone to play it for them. Completely fair. That's exactly why KaeRae Education exists.

Start as a Newbie 👉🏻 Become Confident

Courses, resources, and a membership community built so you can actually understand Google—without needing a marketing degree or sitting through a three-hour webinar full of filler.

 

Real training, taught by someone who does this every single day.

Start with the
Free Stuff

Not sure where to start or what you already know? Take the Knowledge Assessment and walk away with a free Google Roadmap built around where you actually are.

START THE KNOWLEDGE ASSESSMENT.

Google
Bootcamp

12-weeks of structured Google training with weekly lesson reminders to keep you on track. Plus, monthly office hours with me, so you always have somewhere to take your questions.

WE CAN DO THIS TOGETHER.

Membership
Access

Build your foundation at your own pace—then level up to Google Confident when you're ready. Every level includes monthly office hours with me, so you're never figuring it out alone.

YOU ARE NOT IN THIS ALONE.

2 Months Free — Google Newbie Level

Right now, new members get 2 months free access to the Google Newbie tier of the KaeRae Education community. No credit card games, no auto-billing surprises. Just two months to explore, learn, and decide if it's for you.

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STILL NOT TOTALLY SURE IT IS WORTH IT?

Here is a little taste...

Consider this your free sample. A few clips pulled directly from the KaeRae Education platform so you can see exactly what the teaching style looks like before you commit to anything. No fluff in the full courses either—promise.

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100 Google Secrets sent to your inbox.

One tip at a time. 100 things most business owners don't know about Google—delivered over time so it actually sticks. No overwhelm. No jargon. Just the stuff that makes a real difference.

THE KAERAE COMMITTMENT

What you can always expect from me.

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You'll always know what's happening in your account. No black boxes. No confusion by design.

I'll tell you when something isn't working—before you have to ask.

Everything gets explained in plain English. Marketing jargon is a power move agencies use on purpose. I don't play that game.

A 3-month minimum—not to trap you, but because results take time to show up and optimize. After that? Month-to-month, always.

I'll never recommend something that isn't right for your business—even when it costs me.

You have my direct contact. Not a support ticket. Not "the team." Me.

WHEN YOU ARE READY

Curious?
Let's just have a conversation.

No pitch deck. No pressure. No "let me add you to our newsletter."

Just a real conversation about your business and whether KaeRae might actually be the right fit.

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