Here are a few tips for those using Google Ads for your business.
1. Google Ads strategy can be extremely specific to target your ideal audience, maximize your budget, and reach the goals you set.
2. Negative keywords are just as important as targeting keywords. Avoid unwanted clicks that waste your ad spending dollars. Think about what you don’t want to show that could be confused by any of your keywords
3. Using Google Analytics with Google Ads is the ultimate pair. Getting more data than you know what to do with. All the answers to refining your campaign and bettering your performance are within those two tools.
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