The Marketing Mantra

This blog is meant to provide business owners with the tools and resources to manage digital marketing campaigns using Google tools. Find the answers to your questions and start reaching your business goals.

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Nov 191 min read

The swift and agile fighter...Google Ads

The Fearless Champion of Instant Visibility If SEO is a wise old sage, Google Ads is a swift and agile fighter. You’ll experience instant...

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Nov 142 min read

What are the most effective Google Ads campaign strategies for any type of business?

First, Google Ads is a strategy that can quickly generate new traffic for any business. If your business just got started, Google Ads...

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Nov 73 min read

How to Use Misspellings in an SEO Strategy

Misspellings in SEO, is low hanging fruit Regarding search engine optimization (SEO), the goal is often to target the most relevant and...

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Nov 51 min read

The Question is... SEO vs Google Ads

There is no one-size-fits-all answer to the age-old question of SEO vs Google Ads. Your business's path depends on your goals, timelines,...

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Oct 314 min read

Creating a Content Marketing Strategy with SEO in Mind

Content Marketing Strategy is Necessary to Get Google's Attention Creating a content marketing strategy that aligns with SEO best...

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Oct 291 min read

How Does My Google Strategy Work?

How Does My Google Strategy Work? Google is a huge asset to any business that wants to attract more visitors to its website. However,...

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Oct 243 min read

How to Create Effective Display Ads

Effective Display Ads that can Capture Engagement Creating effective display ads is crucial for capturing audience attention and driving...

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Oct 173 min read

Are Keywords Enough for Google Success?

Google Success is a Level-Up for Your Business Regarding Google success, keywords are often hailed as the magic ingredient. But are they...

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Oct 82 min read

How the Hell Do I Start with Google?

Start with Google, End with Success Getting started with Google's suite of tools can feel overwhelming, but it's essential for any...

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Oct 33 min read

Is My Business the Right Fit to Invest in Google?

Invest in Google and Invest in Your Future Investing in Google’s suite of services, including Google Ads and SEO, can be a game-changer...

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Sep 193 min read

How Does My Google Strategy Work?

The Google Strategy that Focuses on Growth Google is a huge asset to any business that wants to increase the number of people who find...

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Sep 161 min read

Are you doing Google Ads right?

Are you doing Google Ads right? When I complete a Google Audit for a business using Google Ads, I look for these four things that lead to...

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Sep 122 min read

Google Ads Budget: Difference Between Daily and Monthly Budgets in Your Campaigns

Setting the right budget for your Google Ads campaign is crucial for achieving your marketing goals.

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Sep 91 min read

Difference between daily and monthly budget on your Google Ads campaign

What is the difference between the daily and monthly budget for your campaign? When setting your budget in Google Ads, you will be asked...

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Aug 261 min read

Quick Google Ads tips

Here are a few tips for those using Google Ads for your business. 1. Google Ads strategy can be extremely specific to target your ideal...

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Aug 151 min read

Google Ads vs Facebook Ads

People often ask me why I only use Google Ads, not Facebook Ads, for my clients. First, I say I hate Facebook. I do not like it as a...

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May 231 min read

Are Google Ads Good for Small Businesses?

Are Google Ads good for small businesses? The answer might surprise you! Hi! My name is Kelsey, and I am an entrepreneur and Google...

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Apr 302 min read

Enhancing Your Google Quality Score

Are you looking to boost your performance on Google Ads? Understanding your quality score is key!

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Apr 232 min read

Decoding CTR and Calculating It

Understanding the Power of Clicks in SEO Welcome to our guide on click-through rate (CTR), a fundamental metric in the world of SEO. If...

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Apr 181 min read

How can I decide between SEO and Paid Ads?

Choosing between SEO and Paid Ads depends on your specific goals, timeline, and budget. It's like deciding between the tortoise and the...

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