top of page
The Marketing Mantra
This blog is meant to provide business owners with the tools and resources to manage digital marketing campaigns using Google tools. Find the answers to your questions and start reaching your business goals.
Subscribe to get resources sent to your inbox.
Search


Aug 60 min read


Local Keywords That Bring Customers: The GPS for Your Business Success
Your Business Is Invisible When People Search Nearby Right now, while you're reading this, potential customers in your area are searching...
Jul 317 min read


Jul 300 min read


Stop Wasting Money on Bad Keywords: The Business Owner's Guide to Smart Keyword Spending
Your Marketing Budget Is Being Hijacked Every month, thousands of business owners throw good money after bad targeting keywords that...
Jul 248 min read


How to Find Keywords That Actually Work for Your Business (Without Going Insane)
If you've ever wondered why your business doesn't show up when customers search for exactly what you offer, this video is about to change...
Jun 114 min read


How to Find Keywords That Actually Work for Your Business (Without Going Insane)
The Reality About Your Current Keyword Strategy Here's what's happening: You're probably targeting keywords that sound smart but make you...
Jun 37 min read


Beyond Keywords: How 'People Also Ask' Questions Can Transform Your Local Business Visibility
The Secret Keyword Tool Hiding in Plain Sight Let's cut through the BS right away: you're tired of throwing money at online marketing...
Mar 207 min read


Search Smart, Not Hard: A Small Business Owner's Guide to Long-Tail Keywords
Why You Can't Afford to Ignore Long-Tail Keywords Listen up, business owners. You're probably sick of throwing money at digital marketing...
Mar 183 min read


How to Choose the Right Keywords for Your Business
The Hard Truth: You're Probably Targeting the Wrong Keywords Let's not waste time: most small businesses target keywords that either have...
Mar 157 min read


Google Empower Hour - Episode 3: SEO - Search Engine Optimization
SEO Explained: How to Actually Rank on Google in 2025 Tired of your website playing hide and seek with Google while your competitors...
Feb 171 min read


Google Empower Hour - Episode 1: Keywords
How to Find Keywords That Actually Bring You Customers Want to discover the exact keywords your ideal customers are searching for? In...
Feb 121 min read


Transparent Google Ads Budget Policy: No Hidden Fees, No Games
The Truth About Our Transparent Google Ads Budget Policy Let's cut through the confusion about Google Ads management. If you've ever...
Feb 42 min read


3 Simple Ways to Improve Your Website Rankings in 2025
3 Simple Ways to Improve Your Website Rankings in 2025 In today's digital landscape, ranking well on Google isn't just about creating...
Jan 302 min read


10 Reasons Your Business Needs a Google Audit (Like, Yesterday) 🔍
Let's cut to the chase – if you're not regularly auditing your Google presence, you're basically showing up to a gunfight with a butter...
Jan 63 min read


What’s Driving Your Google Quality Score, and How Can You Boost It?
Okay, let’s talk about Google Quality Score—that magical number that decides how much Google loves your ads and how much you’re going to...
Dec 12, 20243 min read


The swift and agile fighter...Google Ads
The Fearless Champion of Instant Visibility If SEO is a wise old sage, Google Ads is a swift and agile fighter. You’ll experience instant...
Nov 19, 20241 min read


What are the most effective Google Ads campaign strategies for any type of business?
First, Google Ads is a strategy that can quickly generate new traffic for any business. If your business just got started, Google Ads...
Nov 14, 20242 min read


The Wise Old Sage...SEO
Imagine SEO as a wise old sage. Sure, you’d like it to move a little faster. But you acknowledge that the strength of this warrior is...
Nov 12, 20241 min read


Let’s improve your SEO in 1 minute
Let’s improve your SEO in one minute. Ready, set, go. First, know your keywords. You must know your top 20 keywords for your business and...
Oct 14, 20241 min read


Types of Keywords
Do you know what your business keywords are? Knowing what your customers search for in Google Can be the shortcut for your business to...
Jul 18, 20241 min read
Blog Post Categories
bottom of page