The Marketing Mantra

This blog is meant to provide business owners with the tools and resources to manage digital marketing campaigns using Google tools. Find the answers to your questions and start reaching your business goals.

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The KaeRae Difference: Precision Google Marketing That Actually Works

Let's cut through the marketing noise and talk about what really matters - getting you actual results, not just fancy reports and empty...

Feb 272 min read

Google Empower Hour - Episode 7: Marketing Partners

Meet the Marketing Partner Dream Team Behind Successful Businesses Ever wonder how successful businesses seem to have everything running...

Feb 261 min read

Master Google or Let Us Handle It: Two Paths to Digital Success

The days of playing hide and seek with Google are over. After a decade of cracking Google's code, I'm offering you two distinct paths to...

Feb 252 min read

Google Empower Hour - Episode 6: Videos and YouTube

How to Turn YouTube Subscriber into Customers If your business isn't leveraging video content yet, you're leaving serious money on the...

Feb 241 min read

Digital Marketing Without the Smoke and Mirrors

The marketing world is full of agencies playing games with your money and gatekeeping their "secrets." Let me tell you why I chose a...

Feb 222 min read

Google Empower Hour - Episode 5: Google Analytics

Google Analytics: Turn Your Website Data into Profit Stop guessing what works on your website and start making decisions based on real...

Feb 211 min read

From Overworked Agency Life to Transforming Businesses: The KaeRae Marketing Story

Let me take you behind the scenes of why I started KaeRae Marketing. Trust me, this isn't your typical founder story - it's about fixing...

Feb 202 min read

Google Empower Hour - Episode 4: Blog Posts and Search Console

How Blogs + Search Console Are Your Secret Weapons for SEO Success If you've been ignoring your blog or haven't touched Google Search...

Feb 191 min read

The Hard Truth About Marketing Results: Why Guarantees Are Red Flags

Let's have an honest conversation about marketing guarantees - because if someone's promising you guaranteed results from Google Ads,...

Feb 183 min read

Google Empower Hour - Episode 3: SEO - Search Engine Optimization

SEO Explained: How to Actually Rank on Google in 2025 Tired of your website playing hide and seek with Google while your competitors...

Feb 171 min read

Master Google Yourself or Trust the Experts

In the world of digital marketing, you've got two paths to success: learn to master Google yourself or partner with experts who live and...

Feb 152 min read

Google Empower Hour - Episode 2: Google Business

Google Business Profile Secrets: Rank Higher Than Your Competition Discover why your Google Business Profile is the most powerful (and...

Feb 141 min read

Ad Agency vs Marketing Consultant: Which Is Right for Your Business?

Having worked on both sides of the digital marketing world, I can tell you there's a significant difference between working with an ad...

Feb 132 min read

Why Working with a Google Ads Certified Expert Matters for Your Business Success

When it comes to investing your marketing budget, working with a certified Google Ads expert can make the difference between wasting...

Feb 102 min read

How Much Does Google Ads Actually Cost?

The real cost of Google Ads isn't a one-size-fits-all answer. Let's break down the exact formula you need to calculate your perfect...

Feb 92 min read

Take the Quiz: Organic or Paid 🤷🏻‍♀️

Finding Your Perfect Digital Marketing Strategy: Organic vs. Paid Making the right choice between organic and paid marketing strategies...

Feb 81 min read

How to Decide Between SEO and Google Ads

SEO and Google Ads: Which Path to Choose for Your Business Growth The journey to increasing your online visibility and attracting more...

Feb 72 min read

Google Ads Budget Guide: Calculate Your Perfect Ad Spend

Understanding Google Ads costs can feel overwhelming, but calculating your ideal budget doesn't have to be complicated. This...

Feb 62 min read

2 Ways to the Top of Google Search

The Two Paths to Google Search Success: Time vs. Money When it comes to reaching the coveted top spot on Google, businesses have two...

Feb 51 min read

Transparent Google Ads Budget Policy: No Hidden Fees, No Games

The Truth About Our Transparent Google Ads Budget Policy Let's cut through the confusion about Google Ads management. If you've ever...

Feb 42 min read