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The Marketing Mantra
This blog is meant to provide business owners with the tools and resources to manage digital marketing campaigns using Google tools. Find the answers to your questions and start reaching your business goals.
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The KaeRae Difference: Precision Google Marketing That Actually Works
Let's cut through the marketing noise and talk about what really matters - getting you actual results, not just fancy reports and empty...
Feb 27, 20252 min read


Google Empower Hour - Episode 7: Marketing Partners
Meet the Marketing Partner Dream Team Behind Successful Businesses Ever wonder how successful businesses seem to have everything running...
Feb 26, 20251 min read


Master Google or Let Us Handle It: Two Paths to Digital Success
The days of playing hide and seek with Google are over. After a decade of cracking Google's code, I'm offering you two distinct paths to...
Feb 25, 20252 min read


Google Empower Hour - Episode 6: Videos and YouTube
How to Turn YouTube Subscriber into Customers If your business isn't leveraging video content yet, you're leaving serious money on the...
Feb 24, 20251 min read


Digital Marketing Without the Smoke and Mirrors
The marketing world is full of agencies playing games with your money and gatekeeping their "secrets." Let me tell you why I chose a...
Feb 22, 20252 min read


Google Empower Hour - Episode 5: Google Analytics
Google Analytics: Turn Your Website Data into Profit Stop guessing what works on your website and start making decisions based on real...
Feb 21, 20251 min read


From Overworked Agency Life to Transforming Businesses: The KaeRae Marketing Story
Let me take you behind the scenes of why I started KaeRae Marketing. Trust me, this isn't your typical founder story - it's about fixing...
Feb 20, 20252 min read


Google Empower Hour - Episode 4: Blog Posts and Search Console
How Blogs + Search Console Are Your Secret Weapons for SEO Success If you've been ignoring your blog or haven't touched Google Search...
Feb 19, 20251 min read


The Hard Truth About Marketing Results: Why Guarantees Are Red Flags
Let's have an honest conversation about marketing guarantees - because if someone's promising you guaranteed results from Google Ads,...
Feb 18, 20253 min read


Google Empower Hour - Episode 3: SEO - Search Engine Optimization
SEO Explained: How to Actually Rank on Google in 2025 Tired of your website playing hide and seek with Google while your competitors...
Feb 17, 20251 min read


Master Google Yourself or Trust the Experts
In the world of digital marketing, you've got two paths to success: learn to master Google yourself or partner with experts who live and...
Feb 15, 20252 min read


Google Empower Hour - Episode 2: Google Business
Google Business Profile Secrets: Rank Higher Than Your Competition Discover why your Google Business Profile is the most powerful (and...
Feb 14, 20251 min read


Ad Agency vs Marketing Consultant: Which Is Right for Your Business?
Having worked on both sides of the digital marketing world, I can tell you there's a significant difference between working with an ad...
Feb 13, 20252 min read


Why Working with a Google Ads Certified Expert Matters for Your Business Success
When it comes to investing your marketing budget, working with a certified Google Ads expert can make the difference between wasting...
Feb 10, 20252 min read


How Much Does Google Ads Actually Cost?
The real cost of Google Ads isn't a one-size-fits-all answer. Let's break down the exact formula you need to calculate your perfect...
Feb 9, 20252 min read


Take the Quiz: Organic or Paid 🤷🏻♀️
Finding Your Perfect Digital Marketing Strategy: Organic vs. Paid Making the right choice between organic and paid marketing strategies...
Feb 8, 20251 min read


How to Decide Between SEO and Google Ads
SEO and Google Ads: Which Path to Choose for Your Business Growth The journey to increasing your online visibility and attracting more...
Feb 7, 20252 min read


Google Ads Budget Guide: Calculate Your Perfect Ad Spend
Understanding Google Ads costs can feel overwhelming, but calculating your ideal budget doesn't have to be complicated. This...
Feb 6, 20252 min read


2 Ways to the Top of Google Search
The Two Paths to Google Search Success: Time vs. Money When it comes to reaching the coveted top spot on Google, businesses have two...
Feb 5, 20251 min read


Transparent Google Ads Budget Policy: No Hidden Fees, No Games
The Truth About Our Transparent Google Ads Budget Policy Let's cut through the confusion about Google Ads management. If you've ever...
Feb 4, 20252 min read
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