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FOR PLUMBING BUSINESS OWNERS

Your phone should be ringing.
Let's figure out why it's not.

You're great at plumbing. You should be getting found on Google.
Here's why that's not happening—and how to fix it.

● GOOGLE ADS CERTIFIED

● NO LONG-TERM CONTRACTS

● CERTIFIED SINCE 2015

● YOU TALK DIRECTLY TO KELSEY

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SOUND FAMILIAR?

You built a great business.
Google just doesn't know it yet.

You didn't get into plumbing to become a marketing expert. But somewhere along the way, everyone started telling you that you need Google Ads, SEO, a Google Business Profile, GA4, Local Services Ads... and now your head is spinning. You're not alone.

"I paid an agency $2,000/month for a year. I have no idea what they did."

Agency Trauma

Confusing reports full of jargon. No clear connection to actual calls or booked jobs. Contracts that kept you locked in even when it wasn't working.

THE HONEST TRUTH

Google IS the #1 way
people find a plumber.

When a pipe bursts at 11pm or a water heater dies on a Sunday, nobody's flipping through the yellow pages. They're Googling "plumber near me" and calling whoever shows up first. Here's what that means for your business:

97%

Search Online First

97% of consumers search online to find local service businesses before ever picking up the phone.

3x

More Calls From The Map

Businesses in the Google Local Pack—the top 3 map results—get 3x more calls than those sitting below it.

75%

Never Scroll Down

Three-quarters of searchers never go past the first page of results. If you're not there, you're invisible.

5 sec

Decision Time

Plumbing is an urgent need. When someone has a problem, they're calling whoever shows up fast and looks legit.

WHAT'S ACTUALLY GOING ON

See your situation.
Know your fix.

Every plumbing business is at a different stage on Google. Here's a plain-English breakdown of what the symptoms look like—and what actually needs to happen to fix them.

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SYMPTOM:

"I'm not showing up on Google at all. My competitors come up, but I don't."

THE FIX:
Your Google Business Profile may be incomplete, unverified, or missing key information. This is step one—it's free, and it directly controls whether you show up in the map results.

Optimize your Google Business
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SYMPTOM:

"I need more calls NOW. Business is slow and I can't wait months for SEO."

THE FIX:

Google Ads or Local Services Ads. Paid search puts you at the top immediately. Done right, you're only paying for people actively looking for a plumber in your area—right now.

Learn about Google Ads
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SYMPTOM:

"I show up in some searches but not others. Results feel totally random."

THE FIX:

Local SEO. Your website content needs to match what plumbing customers are actually searching for in your area. This is a medium-term play—but once it works, it keeps working.

Learn about SEO
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SYMPTOM:

"I'm running Google Ads but they're eating money without enough calls to show for it."

THE FIX:

A Google Audit. Your campaigns are probably targeting too broadly, missing negative keywords, or sending traffic to a page that doesn't convert. The budget isn't the problem—the setup is.

Learn about the Google Audit
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SYMPTOM:

"I have no idea what's working. I get calls but can't tell where they're coming from."

THE FIX:

GA4 tracking and reports. You need call tracking and form tracking in place so you can see exactly which marketing is generating leads—and stop guessing (or overpaying for the wrong thing).

Learn about Google Analytics
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SYMPTOM:

"I want to handle this myself but I don't understand Google well enough to do it."

THE FIX:

KaeRae Education. Step-by-step video training built for home service business owners. Learn what actually matters, skip the fluff, and finally understand what's happening in your own account.

Learn Google for Yourself

NO MYSTERY. NO RUNAROUND.

Here's exactly what happens
when you reach out.

Just a straight conversation about your business.

BOOK A FREE CALL

30 minutes. We talk about your business, your current situation on Google, and what you're trying to accomplish. No pressure.

GET A CLEAR PLAN

I tell you exactly what I'd do, what it costs, and what results are realistic. Honest, even when it's not what you hoped to hear.

WE GET TO WORK

If it's a fit, we move fast. You'll know what I'm doing and why—no black boxes, no hiding behind confusing reports.

WATCH IT WORK

Monthly reports in plain English. Real numbers. Real calls. You'll always know if the investment is paying off.

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READY WHEN YOU ARE

Stop guessing.
Start getting calls.

Book a free 30-minute call. No pitch. No pressure. Just a straight conversation about what's actually possible for your plumbing business on Google.

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