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The Marketing Mantra
This blog is meant to provide business owners with the tools and resources to manage digital marketing campaigns using Google tools. Find the answers to your questions and start reaching your business goals.
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Google Empower Hour - Episode 4: Blog Posts and Search Console
How Blogs + Search Console Are Your Secret Weapons for SEO Success If you've been ignoring your blog or haven't touched Google Search...
Feb 191 min read


Google Empower Hour - Episode 3: SEO - Search Engine Optimization
SEO Explained: How to Actually Rank on Google in 2025 Tired of your website playing hide and seek with Google while your competitors...
Feb 171 min read


Take the Quiz: Organic or Paid 🤷🏻♀️
Finding Your Perfect Digital Marketing Strategy: Organic vs. Paid Making the right choice between organic and paid marketing strategies...
Feb 81 min read


How to Decide Between SEO and Google Ads
SEO and Google Ads: Which Path to Choose for Your Business Growth The journey to increasing your online visibility and attracting more...
Feb 72 min read


2 Ways to the Top of Google Search
The Two Paths to Google Search Success: Time vs. Money When it comes to reaching the coveted top spot on Google, businesses have two...
Feb 51 min read


Organic vs Paid Ads
Understanding Organic vs Paid Ads: Your Path to Google Success Getting more website traffic is a common challenge for businesses, but...
Feb 31 min read


What Actually Works in SEO for 2025
Essential SEO Strategies for Business Success in 2025 Search Engine Optimization (SEO) continues to evolve, but certain fundamental...
Jan 312 min read


The 2 Paths to Google's First Page: SEO vs. Google Ads - What's Right for Your Business?
Google's First Page When it comes to getting your business to the top of Google's search results, you have two main options: Search...
Jan 242 min read


SEO vs Google Ads: How to Choose the Right Strategy for Your Business in 2025
SEO vs Google Ads: When it comes to improving your online visibility, you're faced with a crucial decision: Should you invest in SEO...
Jan 232 min read


Why Combining SEO and Google Ads Creates the Ultimate Digital Marketing Strategy
In today's digital landscape, businesses often debate between focusing on SEO or Google Ads. However, the most successful companies...
Jan 222 min read


What is Organic Traffic? A Simple Guide to Free Website Visitors
Understanding organic traffic is crucial for any business looking to establish a strong online presence. In this guide, we'll break down...
Jan 202 min read


5 Game-Changing SEO Tactics Your Business Can't Ignore in 2025
Let's cut through the fluff – your website's probably not ranking as well as that fancy coffee shop down the street. But don't worry,...
Jan 152 min read


10 Reasons Your Business Needs a Google Audit (Like, Yesterday) 🔍
Let's cut to the chase – if you're not regularly auditing your Google presence, you're basically showing up to a gunfight with a butter...
Jan 63 min read


What Are Backlinks, and Why Do They Matter for SEO?
Alright, let’s get straight to it—backlinks. They’re one of the most talked-about topics in SEO, but what are they really? And why does...
Dec 26, 20243 min read


How Can SEO Benefit Your Business?
If you’re running a business and not thinking about SEO, let’s just say you’re leaving money on the table. Seriously. The world of...
Dec 19, 20243 min read


The Wise Old Sage...SEO
Imagine SEO as a wise old sage. Sure, you’d like it to move a little faster. But you acknowledge that the strength of this warrior is...
Nov 12, 20241 min read


How to Use Misspellings in an SEO Strategy
Misspellings in SEO, is low hanging fruit Regarding search engine optimization (SEO), the goal is often to target the most relevant and...
Nov 7, 20243 min read


The Question is... SEO vs Google Ads
There is no one-size-fits-all answer to the age-old question of SEO vs Google Ads. Your business's path depends on your goals, timelines,...
Nov 5, 20241 min read


Creating a Content Marketing Strategy with SEO in Mind
Content Marketing Strategy is Necessary to Get Google's Attention Creating a content marketing strategy that aligns with SEO best...
Oct 31, 20244 min read


How Does My Google Strategy Work?
How Does My Google Strategy Work? Google is a huge asset to any business that wants to attract more visitors to its website. However,...
Oct 29, 20241 min read
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